Packaging

Packaging. You either love it or hate it. Or in our case both.

We hate it when we see it abandoned on the street but love it when it's beautifully designed and demanding to be bought.

The examples shown above are food packaging but we have done all sorts in the past for the likes of Kodak, Burton Biscuits, McVities and Unilever. To give us an insight into designing the right solution we've talked to workers on production lines and watched as they've grappled with our prototypes, organised time and motions studies, run focus groups and launched the new packaging at trade shows. Actually, thinking about it packaging projects are great.