TBY2

TBY2
TBY2 is the second site from the main BottleYard Film and TV studios in Bristol. After doing the original naming / branding, CompanyX have been a long term design partner of the BottleYard so they came to us and asked for some ideas for both the brand name and visual ident. The brief was simple. To differentiate enough from the main site while still retaining a visual connection to it.

The site was previously a gear factory and we toyed with using that (or similar) before deciding on simply using an abbreviation of the BottleYard and adding a 2 after it. This meant the connection was implicit, required little explanation, could be typed easily and gives scope for easily adding additional sites in the future as the facility grows e.g. TBY3, TBY4.